In under two weeks time, Australia's entire media and marketing ecosystem will take over Carriageworks Sydney for three unforgettable days of connection, inspiration and challenging the status quo.
By now you know the theme of Mumbrella360 this year: Catalyst for the future. Across ten packed content streams the catalyst theme will be creating connection, culture, community, creativity and confrontation. You can expect an unrivalled program that is provocative, practical and truly unmissable.
The media and marketing industry doesn’t need another passive parade of panels. M360 will be bringing the heat, friction and momentum to spark ideas and connections that live long after the conference has ended.
Take a look at the 7 new sessions we've added to the M360 agenda below. They feature yet another global speaker, the newly appointed CEO of SCA, Google's head of YouTube and programmatic media and more!
Plus, don't forget Ritson, global leadership expert Thomas Barta, The Marketing Academy's Sherilyn Shackell and over 90 other industry leaders are also confirmed on the packed agenda!
If you’re not there, you’re missing out on the next big shifts in the industry. Grab a last-minute ticket now.
Creators Hold the Door to Brand Relevance. Are You Ready to Be Let In?
Culture has shifted from a one-way broadcast to a two-way conversation, with trust now driving brand relevance more than budget. Join Caroline Oates and special guest creator Beau Miles as they explore how brands can earn their place in culture through creator partnerships that build long-term trust and relevance.
This session is curated and presented by platinum partner YouTube.
Inside the Media Reset: Fireside Chat with Rohan Lund
Join Rohan Lund and Tim Burrowes for a candid fireside chat on leading through industry disruption amid changing audience habits and growing market pressures. Together, they’ll explore the future of the media landscape, the challenges facing broadcasters, publishers and advertisers, and the opportunities for innovation ahead.
How new generation global brand winners are evolving from a world of Purpose to a playbook fueled by Personality. 72andSunny's Amsterdam-based international CEO will share inspiration from the global catalysts shaping next generation marketing, including the NFL, e.l.f. Cosmetics, and others, and he will codify five learnings for any brand leader to win in the Personality Era.
A new generation of AI agents is transforming how marketing teams work — from e-commerce, to financial services, to media. Using Supermetrics AI as a real-world example, we'll examine agents that move beyond surfacing data and actually help you decide what to do next.
This session is curated and presented by platinum partner Supermetrics.
MASTERCLASS: How To Communicate During Reinvention - So People Actually Change
This practical masterclass explores how leaders can communicate through reinvention in a way that drives genuine buy-in, not fatigue or resistance. Attendees will learn how to move teams from uncertainty to alignment using a proven communication framework that builds belief, ownership and momentum through change.
AI Brain Fry: Beating the Overload Nobody Saw Coming
In this timely session, Kenny Hill unpacks the growing impact of “AI Brain Fry” — the cognitive overload caused by rapid AI adoption and constant change. Drawing on decades of leadership experience, he’ll share practical frameworks to help leaders cut through complexity, make sharper decisions and lead with greater confidence.
Performative marketing is weakening brands. This session argues the era of constant visibility is ending and being replaced by the quiet brand that is disciplined, scarce and anticipated, where the real advantage comes from doing less with purpose and having the courage to stop performing and start mattering.
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